License Information

This is a license agreement between you and Hit Pictures LLC that explains how you can use photos, illustrations, vectors, and video clips (“content”) that you license from Hit Pictures LLC. By downloading content from Hit Pictures LLC, you accept the terms of this agreement.

What types of licenses does Hit Pictures LLC offer? Hit Pictures LLC offers three license models: royalty free (“RF”), rights managed (“RM”) and access rights only (“AR”). Royalty-free does not mean there is no cost for the license. Instead, royalty-free means that the license fee is paid once and there is no need to pay additional royalties if the content is re-used. Royalty-free content is licensed for worldwide, unlimited, perpetual use, and pricing is based on the file size. Rights-managed content is licensed for specific types of use, and pricing is based on factors such as size, placement, duration of use, and geographic distribution.

How can I use licensed content? You may use licensed content in any way consistent with the rights granted below and not restricted (see Restricted Uses below). Subject to those restrictions and the rest of the terms of this agreement, the rights granted to you by Hit Pictures LLC are:

Royalty Free

Perpetual, meaning there is no expiration or end date on your rights to use the content. Worldwide, meaning content can be used in any geographic territory. Unlimited, meaning content can be used an unlimited number of times. Any and all media, meaning content can be used in print, in digital or in any other medium or format. Non-Exclusive, meaning that you do not have exclusive rights to use the content. Hit Pictures LLC can license the same content to other customers. If you would like exclusive rights to use royalty-free content, please contact Hit Pictures LLC to discuss a buy-out.

Rights Managed

Limited to the specific use, medium, period of time, print run, placement, size of content, and territory selected, and any other restrictions that accompany the content on the Hit Pictures LLC website (or any other method of content delivery) or in an order confirmation or invoice. Non-Exclusive, meaning that, unless otherwise indicated on the website, your invoice, sales order or separate agreement, you do not have exclusive rights to use the content. Hit Pictures LLC can license the same content to other customers.

Access Rights Only

Hit Pictures LLC is granting access to the digital file only and are not providing any additional rights directly. If required, you must seek out any rights holders to secure approvals for any intended usage. Additionally, you are responsible for obtaining any necessary approvals from third parties such as individuals featured, owners of property featured or event organizers for featured events.

If “Editorial,” “Intended for Editorial,” “Editorial Use” or “Editorial Use Only” is specified under any license model above, you may not use such content for any commercial, promotional, advertorial, endorsement, advertising, gambling/betting/gaming uses, or merchandising purpose. This type of content is not model or property released and is primarily intended to be used for editorial purposes, meaning descriptive purposes such as news reporting and discussion of current events or other human interest topics. In addition, pursuant to Section 9(c) below, you are responsible for obtaining any necessary approvals from third parties such as individuals featured, owners of property featured or event organizers for featured events, before using “editorial” content for a commercial purpose.

For purposes of this agreement, “use” means to copy, reproduce, modify, edit, synchronize, perform, display, broadcast, publish, or otherwise make use of. Please make sure you read the Restricted Uses section below for exceptions.

Restricted Uses

No Unlawful Use: You may not use content in a pornographic, defamatory or other unlawful manner, to promote violence or hatred, or in violation of any applicable regulations (including for sports content, any restrictions or credentials issued by a sports league or governing body) or industry codes.

No Alteration of Editorial Content: Content marked “Editorial,” “Intended for Editorial,” “Editorial Use” or “Editorial Use Only” may be cropped or otherwise edited for technical quality, provided that the editorial integrity of the content is not compromised, but you may not otherwise alter the content.

No Standalone File Use: You may not use content in any way that allows others to download, extract or redistribute content as a standalone file (meaning just the content file itself, separate from the project or end use).

No Sensitive Use Without Disclaimer: If you use content that features models or property in connection with a subject that would be unflattering or unduly controversial to a reasonable person, you must indicate: (1) that the content is being used for illustrative purposes only, and (2) any person depicted in the content is a model. No disclaimer is required for content marked “Editorial,” “Intended for Editorial,” “Editorial Use” or “Editorial Use Only” that is used in a non-misleading editorial manner.

No False Representation of Authorship: You may not falsely represent that you are the original creator of a work that is made up largely of licensed content. For instance, you cannot create artwork based solely on licensed content and claim that you are the author.

Restricted Uses – unless additional license purchased. The following are prohibited without the prior written consent of Hit Pictures LLC and payment of an additional license fee:

No Commercial Use of Editorial Content: Unless explicitly authorized in a Hit Pictures LLC invoice, sales order confirmation or license agreement, you may not use content marked “Editorial,” “Intended for Editorial,” “Editorial Use” or “Editorial Use Only” for any commercial, promotional, advertorial, endorsement, advertising, gambling/betting/gaming uses, or merchandising purpose. This type of content is not model or property released and is primarily intended to be used for editorial purposes, meaning descriptive purposes such as news reporting and discussion of current events or other human interest topics. In addition, pursuant to Section 9(c) below, you are responsible for obtaining any necessary approvals from third parties such as individuals featured or event organizers before using “editorial” content for a commercial purpose.

No ‘On-Demand’ Products: Unless explicitly authorized in a Hit Pictures LLC invoice, sales order confirmation or license agreement, you may not use content in connection with “on-demand” products (e.g., products in which a licensed image is selected by a third party for customization of such product on a made-to-order basis), including, without limitation, postcards, mugs, t-shirts, calendars, posters, screensavers or wallpapers on mobile telephones, or similar items (this includes the sale of products through custom designed websites, as well as sites such as cafepress.com, zazzle.com, along with websites that offer similar products and services).

No Electronic Templates: Unless explicitly authorized in a Hit Pictures LLC invoice, sales order confirmation or license agreement, you may not use content in electronic or digital templates intended for resale or other distribution (for example, website templates, business card templates, electronic greeting card templates, and brochure design templates).

No Use in Trademark or Logo: Unless explicitly authorized in a Hit Pictures LLC invoice, sales order confirmation or license agreement, you may not use content (in whole or in part) as the distinctive or distinguishing feature of a trademark, design mark, tradename, business name, service mark, or logo. Additionally, you shall not be entitled to register (in any jurisdiction) such content (in whole or in part) as a trademark or rely on any such registrations, prior use, and/or accrued goodwill to prevent any third party use of the content or any similar content (including by us, our customers, or the copyright owner of such content).

No Machine Learning, AI, or Biometric Technology Use: Unless explicitly authorized in a Hit Pictures LLC invoice, sales order confirmation or license agreement, you may not use content (including any caption information, keywords or other metadata associated with content) for any machine learning and/or artificial intelligence purposes, or for any technologies designed or intended for the identification of natural persons. Additionally, Hit Pictures LLC does not represent or warrant that consent has been obtained for such uses with respect to model-released content.

No Metadata Exploitation: Unless expressly authorized by Hit Pictures LLC, you may not use the caption information, keywords, accompanying text, or other metadata associated with content separate and apart from the content, or allow any third parties to access or use any such information associated with content.

No NFT Use of Editorial Content Video Content: Unless explicitly authorized in a Hit Pictures LLC invoice, sales order confirmation or license agreement, you may not use any items of content marked “Editorial,” “Intended for Editorial,” “Editorial Use” or “Editorial Use Only” or any rights-ready video content in connection with an immutable digital asset intended for sale or other distribution (such as a non-fungible token).

Who, besides me, can use the licensed content? The rights granted to you are non-transferable and non-sublicensable, meaning that you cannot transfer or sublicense them to anyone else. There are two exceptions:

Employer or client: If you are purchasing on behalf of your employer or client, then your employer or client can use the content. In that case, you represent and warrant that you have full legal authority to bind your employer or client to the terms of this agreement. If you do not have that authority, then your employer or client may not use the content. The rights purchased may only belong to you or your employer/client, depending on who is named as the “Licensee” at the time of purchase. In other words, if you purchase a royalty-free image, only one of you (and not both) may re-use that image for multiple projects.

Sharing and Storage Restrictions for RF Content: Please note that sharing and storage restrictions apply for royalty-free content. Up to 10 individuals (total, not at any given time) may use an item of content, and all individuals must be from the same legal entity, however you may make RF content available for viewing by any of your employees, clients and subcontractors. There are no restrictions on where each individual may store the content. The raw file of content may not be provided to anyone outside of your legal entity other than subcontractors. If you require content to be available to more than 10 users, please contact Hit Pictures LLC to purchase rights for additional users. If you are downloading content under a committed solution (i.e., Premium Access), unless renewed prior to the end of your term, all sharing rights terminate at the end of the term and all content must be removed from your shared server, digital asset management system or other storage system and stored only on individual devices.

No Seat/User Restrictions for UltraPacks: If you purchase an UltraPack, sharing and storage restrictions do not apply and an unlimited number of users within the same legal entity may use licensed content.

Subcontractors: You may allow subcontractors (for example, your printer or mailing house) or distributors to use content in any production or distribution process related to your final project or end use. These subcontractors and distributors must agree to be bound by the terms of this agreement and may not use the content for any other purpose.

User Accounts: You will be responsible for tracking all activity for each user account, and you agree to: (a) maintain the security of all passwords and usernames; (b) notify Hit Pictures LLC immediately of any unauthorized use or other breach of security; and (c) accept all responsibility for activity that occurs under each user account. Hit Pictures LLC reserves the right to monitor downloads and user activity to ensure compliance with the terms of this agreement. If Hit Pictures LLC determines that you are in breach of this or any other term of this agreement, it may suspend access to your account and seek further legal remedies.

Intellectual Property Rights

Who owns the content? All of the licensed content is owned by either Hit Pictures LLC or its content suppliers. All rights not expressly granted in this agreement are reserved by Hit Pictures LLC and the content suppliers. You may not assert any right to revenue from a collecting society, social media website, content sharing platform or any other third party in respect of photocopying, digital copying, sharing, distribution or other secondary uses of the licensed content.

Attribution

Do I need to include a photo credit? You do not need to include a photo credit for commercial use, but if you are using content for editorial purposes, you must include a credit adjacent to the content or in production credits. The credit should be in the following form or as otherwise stipulated in the caption information accompanying the content on the Hit Pictures LLC website: “[Photographer Name]/[Collection Name] via Hit Pictures LLC”

Do I need to include a video credit? If licensed content is used in an audio/visual production where credits are accorded to other providers of licensed material, you must include a credit in comparable size and placement. The credit should be in the following form or as otherwise stipulated in the caption information accompanying the content on the Hit Pictures LLC website: “[Video] [Imagery] supplied by [Artist Name]/[Collection Name] via Hit Pictures LLC”

Can I use the Hit Pictures LLC name or logo, or the name and logos of its content suppliers? You may use the name of Hit Pictures LLC and/or its content suppliers as necessary to give attribution, but you may not otherwise use their names, logos, or trademarks without prior written approval.

Fees and Renewal: Upon expiration of the term, if your subscription is set to AUTOMATICALLY RENEW, you authorize Hit Pictures LLC to charge or you agree to pay, the applicable subscription fees at the then applicable rate and taxes for the subscription according to your payment information on file. You may change your auto-renewal preferences in your Hit Pictures LLC account. Your subscription may only be cancelled as set out in Section 8(b). Hit Pictures LLC may deactivate your subscription without prior notice if Hit Pictures LLC is unable to complete a transaction through the payment information provided by you.

Termination/Cancellation/Withdrawal

Termination: Hit Pictures LLC may terminate this agreement at any time if you breach any of the terms of this or any other agreement with Hit Pictures LLC, in which case you must immediately: cease using the content; delete or destroy any copies; and, if requested, confirm to Hit Pictures LLC in writing that you have complied with these requirements.
Social Media Termination. If you use the content on a social media platform or other third party website and the platform or website uses (or announces that it plans to use) the content for its own purpose or in a way that is contrary to this agreement, the rights granted for such use shall immediately terminate, and in that event, upon Hit Pictures LLC’ request, you agree to remove any content from such platform or website.

Refunds/Cancellation

All requests for refunds/cancellations must be made in writing. Provided that the request is made within 30 days and the licensed content has not been used, Hit Pictures LLC may cancel the relevant order and issue a full refund to your account or credit card. No credits or refunds are available for cancellation requests received more than 30 days from your receipt of content, or for research, lab, service or subscription fees, all of which are non-refundable. In the event of cancellation, your rights to use the content terminate, and you must delete or destroy any copies of the content.

Subscriptions: For any subscriptions you purchase, you may not cancel the subscription before the end of the subscription, unless (i) local law requires us to give you the option to cancel; or (ii) you are located in the United Kingdom or EU and you decide to cancel within the 14 day withdrawal period of your original purchase and have not downloaded or generated, as applicable, any content against the subscription during this period. To determine if local law requires you are entitled to such early cancellation, please make a request for cancellation in writing through our contact us email form. If you are not entitled to early cancellation and your subscription is set to auto-renew, you can simply turn it off at any time in your account settings to ensure your subscription does not roll over for another term at the end of the subscription.
Content Withdrawal: Hit Pictures LLC may discontinue licensing any item of content at any time in its sole discretion. Upon notice from Hit Pictures LLC, or upon your knowledge, that any content may be subject to a claim of infringement of a third party’s right for which Hit Pictures LLC may be liable, Hit Pictures LLC may require you to immediately, and at your own expense: cease using the content, delete or destroy any copies; and ensure that your clients, distributors and/or employer do likewise. Hit Pictures LLC will provide you with replacement content (determined by Hit Pictures LLC in its reasonable commercial judgment) free of charge, subject to the other terms of this agreement.
Representations and Warranties: Hit Pictures LLC makes the following representations and warranties:

Warranty of Non-Infringement: For all licensed content (excluding content marked “access only” or “handout”), Hit Pictures LLC warrants that your use of such content in accordance with this agreement and in the form delivered by Hit Pictures LLC (that is, excluding any modifications, overlays or re-focusing done by you) will not infringe on any copyrights or moral rights of the content owner/creator.

Additional Warranties for Certain Content

RF: For licensed royalty-free content (excluding content marked “Editorial,” “Intended for Editorial,” “Editorial Use” or “Editorial Use Only”), Hit Pictures LLC warrants that your use of such content (including audio where part of such video, unless otherwise notified or indicated) in accordance with this agreement and in the form delivered by Hit Pictures LLC (that is, excluding any modifications, overlays or re-focusing done by you) will not infringe on any trademark or other intellectual property right, and will not violate any right of privacy or right of publicity.

RM: For licensed rights-managed content where Hit Pictures LLC specifically notifies you that a model and/or property release has been obtained, Hit Pictures LLC warrants that your use of such content (excluding audio in such video) in accordance with this agreement and in the form delivered by Hit Pictures LLC (that is, excluding any modifications, overlays or re-focusing done by you) will not, where a property release has been obtained, infringe on any trademark or other intellectual property right and/or will not, where a model release has been obtained, violate any right of privacy or right of publicity.

Warranty Disclaimer. Unless specifically warranted above, Hit Pictures LLC does not grant any right or make any warranty with regard to the use of names, people, trademarks, trade dress, logos, registered, unregistered or copyrighted audio, designs, works of art or architecture depicted or contained in the content. In such cases, you are solely responsible for determining whether release(s) is/are required in connection with your proposed use of the content, and you are solely responsible for obtaining such release(s). You acknowledge that no releases are generally obtained for content identified as “Editorial,” “Intended for Editorial,” “Editorial Use” or “Editorial Use Only” and that some jurisdictions provide legal protection against a person’s image, likeness or property being used for commercial purposes when they have not provided a release. You also acknowledge that organizers of sports, news and entertainment events sometimes impose contractual restrictions on commercial use of content captured at their events. You are also solely responsible for payment of any amounts that may be due under, and compliance with any other terms of, any applicable collective bargaining agreements as a result of your use of the licensed content.

Caption/Metadata Disclaimer. While Hit Pictures LLC has made reasonable efforts to correctly categorize, keyword, caption and title the content, Hit Pictures LLC does not warrant the accuracy of such information, or of any metadata provided with the content.

Cultural Assets – No Warranty. In some jurisdictions, the use of content depicting artwork, architecture or landscapes of cultural importance may be subject to additional authorization by and fees paid to the appropriate authorities. You will be solely responsible for obtaining such authorizations and remitting such fees. Hit Pictures LLC disclaims all liability arising from the failure to do so.

No Other Warranties. Except as provided in this section above, the content is provided “as is” without representation, warranty or condition of any kind, either express or implied, including, but not limited to, implied representations, warranties or conditions of merchantability, or fitness for a particular purpose. Hit Pictures LLC does not represent or warrant that the content or its websites will meet your requirements or that use of the content or websites will be uninterrupted or error free.
Indemnification/Limitation of Liability.

Indemnification of Hit Pictures LLC by you. You agree to defend, indemnify and hold harmless Hit Pictures LLC and its parent, subsidiaries, affiliates, and content suppliers, and each of their respective officers, directors and employees from all damages, liabilities and expenses (including reasonable legal costs including attorney fees) arising out of or in connection with (i) your use of any content outside the scope of this agreement; (ii) any breach or alleged breach by you (or anyone acting on your behalf) of any of the terms of this or any other agreement with Hit Pictures LLC; and (iii) your failure to obtain any required release for your use of content.

Indemnification of you by Hit Pictures LLC. Provided that you are not in breach of this or any other agreement with Hit Pictures LLC, and as your sole and exclusive remedy for any breach of the warranties set forth in Section 9 above, and for Music only, the “Additional Warranties” as expressly set forth in Section 5 of the Hit Pictures LLC Music License Agreement, Hit Pictures LLC agrees, subject to the terms of this Section 10, to defend, indemnify and hold harmless you, your corporate parent, subsidiaries and affiliates, and each of your respective officers, directors and employees from all damages, liabilities and expenses (including reasonable legal costs including attorney fees) arising out of or in connection with any breach or alleged breach by Hit Pictures LLC of its warranties in Section 9 above and for Music only, the “Additional Warranties” as expressly set forth in Section 5 of the Hit Pictures LLC Music License Agreement. This indemnification does not apply to the extent any damages, costs or losses arise out of or are a result of modifications made by you to the content or the context in which the content is used by you. This indemnification also does not apply to your continued use of content following notice from Hit Pictures LLC, or upon your knowledge, that the content is subject to a claim of infringement of a third party’s right.

Indemnification of you by Hit Pictures LLC of AI Generated Content: For the sake of clarity, the indemnity set forth in Section 10(b) (and any limitations thereto) will apply to all content generated with AI, including content created using a reference image uploaded by you. Notwithstanding anything to the contrary in Section 10(b), all such content will be considered delivered to you by Hit Pictures LLC with no modifications, regardless of how many re-generations or iterations of content you generate. Hit Pictures LLC indemnification obligations do not apply to the extent the claim is a result of prompts or inputs (e.g., a reference image uploaded by you) that include the names, likeness of real people, trademark, trade dress, logos, works of art or architecture or other elements protected by third-party intellectual property rights that you do not have the right to use.

The party seeking indemnification must promptly notify in writing the other party about the claim. The indemnifying party (the one covering the costs) has the right to assume the handling, settlement or defense of any claim or litigation. The indemnified party (the one not covering the costs) has to cooperate in any way reasonably requested by the indemnifying party. The indemnifying party will not be liable for legal costs including attorney fees and other costs incurred prior to the other party giving notice of the claim for which indemnity is sought.

Limitation of Liability

HIT PICTURES LLC AND ITS LICENSORS WILL NOT BE LIABLE TO YOU OR ANY OTHER PERSON OR ENTITY FOR ANY LOST PROFITS, PUNITIVE, SPECIAL, INDIRECT, CONSEQUENTIAL, INCIDENTAL OR OTHER SIMILAR DAMAGES, COSTS OR LOSSES ARISING OUT OF THIS AGREEMENT, EVEN IF HIT PICTURES LLC OR ITS LICENSORS HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES, COSTS OR LOSSES. SOME JURISDICTIONS DO NOT PERMIT THE EXCLUSION OR LIMITATION OF IMPLIED WARRANTIES OR LIABILITY.

General Provisions

Assignment: This agreement is personal to you and is not assignable by you without Hit Pictures LLC’ prior written consent. Hit Pictures LLC may assign this agreement, without notice or consent, to any corporate affiliate or to any successor in interest, provided that such entity agrees to be bound by these terms.

Audit: Upon reasonable notice, you agree to provide to Hit Pictures LLC sample copies of projects or end uses that contain licensed content, including by providing Hit Pictures LLC with free of charge access to any pay-walled or otherwise restricted access website or platform where content is reproduced. In addition, upon reasonable notice, Hit Pictures LLC may, at its discretion, either through its own employees or through a third party, audit your records directly related to this agreement and your use of licensed content in order to verify compliance with the terms of this agreement. If any audit reveals an underpayment by you to Hit Pictures LLC of five percent (5%) or more of the amount you should have paid, then in addition to paying Hit Pictures LLC the amount of the underpayment and any other remedies to which Hit Pictures LLC is entitled, you also agree to reimburse Hit Pictures LLC for the costs of conducting the audit.

Electronic storage: You agree to retain the copyright symbol, the name of Hit Pictures LLC, the content’s identification number and any other information or metadata that may be embedded in the electronic file containing the original content, and to maintain appropriate security to protect the content from unauthorized use by third parties. You may make one (1) copy of the content for back-up purposes.

Governing Law/Arbitration: This agreement will be governed by the laws of the State of New York, U.S.A., without reference to its laws relating to conflicts of law. Any disputes arising from or related to this agreement shall be finally settled by binding, confidential arbitration by a single arbitrator selected using the rules and procedures for arbitrator selection under i) if you are in North America: the JAMS’ Expedited Procedures in its Comprehensive Arbitration Rules and Procedures (“JAMS”); or ii) if you are outside of North America: the International Centre for Dispute Resolution (“ICDR”) or JAMS (the applicable rules to be at your discretion), in effect on the date of the commencement of arbitration to be held in one of the following jurisdictions (whichever is closest to you): New York, New York; London, England; Paris, France; Munich, Germany; Madrid, Spain; Milan, Italy; Sydney, Australia; Tokyo, Japan; or Singapore. The arbitration proceedings shall be conducted in English and all documentation shall be presented and filed in English. The decision of the arbitrator shall be final and binding on the parties, and judgment may be entered on the arbitration award and enforced by any court of competent jurisdiction. The United Nations Convention on Contracts for the International Sale of Goods does not govern this agreement. The prevailing party shall be entitled to recover its reasonable legal costs including attorney fees relating to that aspect of its claim or defense on which it prevails, and any opposing costs awards shall be offset. Notwithstanding the foregoing, Hit Pictures LLC shall have the right to commence and prosecute any legal or equitable action or proceeding before any court of competent jurisdiction to obtain injunctive or other relief against you in the event that, in the opinion of Hit Pictures LLC, such action is necessary or desirable to protect Hit Pictures LLC’ intellectual property rights. The parties agree that, notwithstanding any otherwise applicable statute(s) of limitation, any arbitration proceeding shall be commenced within two years of the acts, events or occurrences giving rise to the claim.

Severability: If one or more of the provisions in this agreement is found to be invalid, illegal or unenforceable in any respect, the validity, legality and enforceability of the remaining provisions should not be affected. Such provisions should be revised only to the extent necessary to make them enforceable.

Waiver: No action of either party, other than express written waiver, may be construed as a waiver of any provision of this agreement.

Entire Agreement: No terms of conditions of this agreement may be added or deleted unless made in writing and accepted in writing by both parties, or issued electronically by Hit Pictures LLC and accepted by you. In the event of any inconsistency between the terms of this agreement and the terms contained on any purchase order sent by you, the terms of this agreement will apply.

Notice: All notices required to be sent to Hit Pictures LLC under this agreement should be sent via U.S. mail to:

Hit Pictures
1075 Easton Ave Ste 11-305
Somerset, NJ 08873

Taxes: You agree to pay and be responsible for any and all sales taxes, use taxes, value added taxes, withholding taxes, and duties imposed by any jurisdiction as a result of the license granted to you, or of your use of the licensed content.

Interest on Overdue Invoices: If you fail to pay an invoice in full within the time specified, Hit Pictures LLC may add a service charge of 1.5% per month, or such lesser amount as is allowed by law, on any unpaid balance until payment is received.